Marketing Insights
Strategy and thinking on digital visibility, social media, and maintaining a consistent online presence.
10 PROVEN RULES TO WRITING A KICK A$$ NEWSLETTER!
KEEP IT SHORT. You have less than 7 seconds to capture your reader’s attention and get them to perform the way you want them to. SUMMARIZE. In an effort to keep it short, summarize with enticing headings that then ‘click through’ to the whole story (your blog!)....
15 SECRETS TO SUCCESSFUL BLOGGING
Did you know that blogging is so much more than writing short articles for your website and Search Engines absolutely love websites that have good relevant content? Consider how impactful consistent blogging would be for your organization. Below are 15 secret...
ADD TWITTER TO FACEBOOK
Want to add a Twitter app to your Facebook page? It’s super easy and only takes about 5 minutes! But first, why would you want a Twitter app on your Facebook page? When people visit your Facebook page, they can easily follow, retweet and fav tweets directly from your...
SOCIAL SELLING SUCCESS!
Thought leaders from around the globe share their tips on Social Selling & Marketing in this Free eBook compiled by Michael De Groot. #SSMMG I am so honored to be among the experts in this eBook (and on page 3 ... WOW!), such as Senior Social Marketing Manager at...
Installing an Email app on your Business Facebook page
If you want to grow your email list from your Facebook page, it takes only minutes to install the app, customize the graphic and start GROWING!! Please note that things change quickly, so if these instructions are not exact or you run into problems, all reputable...
The positive writing approach
Ever read something that gave you a negative feeling? How did it make you feel about the writer?When writing for social media, blog, website, promotions… any shared medium, it’s critical to avoid negative words and accentuate positive reinforcement and sincerity....
Social Media Day 2014
Get Social with Andrea - Celebrating Social Media Day (#SMDAY) 2014 To celebrate Social Media Day 2014, we are offering a FREE ONE HOUR DISCUSSION SESSION on June 30th, 2014 from 10am-11am (PST). Andrea will open the floor to 25 guests and answer their questions, PLUS...
3 simple ways to impress your social media audience
We're on Social Media for various business reasons but when it comes down to it, we really want to impress the people that choose to become a part of our communities, and that can be difficult sometimes. These 3 simple ways will provide you with impressive results! 1....
5 Step NoBrainer to Digital Marketing Success
1. Social media provides a platform for digital marketing and for business to network, promote and build awareness. Maintaining high levels of engagement is the #1 objective for business. The digital marketing mix can be a labyrinth of social channels and ambiguous...
New Twitter Profile & Cover Image Design Dimensions
Twitter has finally released the new profile look, with larger profile image and customized cover image. Resembling other social media, Twitter now offers more space for graphics, brand and message... we like it! On top of a new design, they've moved things around a...
Are you building influence on Social Media?
The foundation of any social media strategy is to build influence within your community. Influence leads to ‘know, like & trust’ which leads to future, loyal, customers. In the ever-evolving world of digital marketing and social media, there are always new tricks,...
Google Plus … should you be there?
Update: Google Plus was dissolved in 2015 because it wasn't meeting the customers needs/wants and experienced 2 data breaches that really led to the shut down. Check out this website "Killed by Google", to see what else they've tried and killed. – original story from...
Digital Marketing Resolutions for 2014
1. Work your Social Media It takes time to build your social media presence and begin to see results and engagement. There’s no time like NOW to create that foundation if you haven’t yet. If you have created that foundation, make this the year that you take it...
LinkedIn Top Contributors
LinkedIn introduces ‘Top Contributors’ to Groups. In an effort to foster great discussions and recognize contributors, you'll now see ‘Top Contributors in this Group’ in the right column along with ‘Your group contribution level’ if you are a top contributor. LinkedIn...
10 Things to BOOST Your Sales This Holiday Season
Choose items to put on sale ... OR ... Create promotions that excite and entice Market with a cause (partner with a charity) Upsell, upsell, upsell Write clear and actionable CALLS TO ACTION Ensure your communication is concise and short Build anticipation Make...
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