Holiday Planning Checklist

The holiday’s tend to sneak up on even the best planners, so here’s your heads up to start planning your holiday promotions. It can be a BIG REVENUE GENERATOR for many businesses and it’s important to be ready – PLAN, BRAND, BUDGET, DIGITAL AND...

GOOGLE CRACKS DOWN ON POP-UPS

Google Cracks Down Again! Google is always trying to improve user experience, and I like this Google cracks down that will be in place January 10th, 2017. They’re going to introduce a signal that will give lower ranking to websites that use large pop ups...

5 tips to building a GREAT website

1. Put the most important content “above the fold” When users visit a website, studies* show that 80.3% of people spend most of their attention above the fold. This term refers to what you see on the screen without needing to scroll down (above the bottom of your...

Google Best Practices – Adwords & Analytics

Using Google Analytics to improve AdWords Campaigns .AdWords and Google Analytics really are better together. Best of all, it’s easy to link them. I came across this short video series (videos are just below here) that I thought would be beneficial to those who...