How Much Should I Spend on Social Media Ads?

That’s a great question and one I get asked regularly—and fortunately, there’s an easy formula for figuring out exactly how much money to set aside for your advertising budget. With worldwide users spending an average of over 2 hours per day on social media, even...

14 Digital Marketing Strategies you Need to Know!

If you use social media as part of your digital marketing strategies, you know how often, and quickly, it changes. Everyone is painfully aware of the latest Facebook changes and lower-than-ever organic reach. No matter what you’ve heard, the reality is that it’s not...

Does the Twitter Increase Matter to You?

Twitter has increased its character count from 140 per tweet, to 280 characters per tweet – Does this Twitter Increase matter to you? . . Twitter has been, and continues to be, a social platform that you either love or hate. Some people swear by it, others think...

Hashtags on LinkedIn?

Did you know about LinkedIn Hashtags?  . . What do you think? Is it a good idea for them to use hashtags or a waste of their efforts? First, let me remind you that a hashtag is a ‘#’ symbol (once only known as a pound sign LOL) that is placed in front of a word or...

Social Media Expert Tips

Time for some Social Media Expert Tips for business growth and success. I don’t have to tell you how important social media is to your marketing mix but what I thought might help, is to recap some social platform details and give you some Social Media Expert Tips for...