by Andrea Lindal | Sep 22, 2022 | Blog, Marketing
The holiday’s tend to sneak up on even the best planners, so here’s your heads up to start planning your holiday promotions. It can be a BIG REVENUE GENERATOR for many businesses and it’s important to be ready – PLAN, BRAND, BUDGET, DIGITAL AND...
by Andrea Lindal | Jul 9, 2022 | Marketing
What the heck is GMB you ask… it’s Google My Business … whoops, I mean ‘Google Business Profile’ This is a great time to remind you that CHANGE is the ONLY constant in digital and Google Business Profile is no exception. GMB was changed to GBP in late 2021...
by Andrea Lindal | Sep 13, 2020 | Marketing
Q: Who is your all-time favourite personality? Historically a parasocial relationship was formed between an individual and a television or radio personality. These relationships are a one-sided interpersonal relationship that viewers (fans) establish with...
by Andrea Lindal | Aug 25, 2020 | Marketing
August is a time for the Lexabi team to start planning out the remainder of the year. Our client list grows and our work expands so it’s important for us to be ready to serve to the best of our ability. BUT this is the first fall after a pandemic. So, how do we plan...
by Andrea Lindal | Jun 18, 2020 | Marketing
Are you thinking about hosting a virtual class or event? We think a virtual event is a great idea (especially these days) but there is much planning that should surround your initiative, it’s not something you can execute overnight if you want good results....
by admin | Mar 26, 2019 | Marketing
If you’re emailing your email list multiple times per week, with the only goal being to ‘sell’ stuff, you may be a spammer. If you use your social media to pump out nothing but sales posts, you may be a spammer. If you only send messages that try to sell...
